The third of our blogs looking at factors influencing employer brands right now. Building back better is rooted in hope for the future. There's lots that employer brands can learn from that.

The second of our blogs looking at the high-level trends that are impacting now on employer brands. This time it's habit versus upheaval, and the competing tensions between individuals, employers and..

In the first in a new series of blogs, we take a look at how the most widely shared, collective experience since the second world war is shaping how employer brands can remain relevant - and actively..

It’s busy. Really busy, and perhaps more than any other function, Talent Acquisition seems to be caught in a perfect storm. So with that in mind, what’s happening with one of TA's greatest tools,..

No, not that one. This one is a favourite with the fans, and sure to make a positive impact on the world. We are of course talking about being elected to the European Association of Employer Branding..

I’ve spent a lot of time talking about measurement and metrics with clients and colleagues, and sometimes people will comment “You’re quite negative about measurement for someone who specialises in..

If you’ve been following us for a while, you may know that we’ve been working alongside R&D, a group of independently owned (and minded) agencies from across the full spectrum of marketing expertise...

About three years ago I had one of those marvellous moments of serendipity that sometimes strikes. Waiting for a plane to take me St Helier on Jersey to see a client (who’s become a friend, you know..

What we can learn from the UK census. Eventually...

Measurement - or metrics if you insist - based in pragmatism and reality.

We're told that we're on the last lap of the CV19 pandemic. What does that mean for your organisation? How can your brand respond as life begins to return to something like it used to be? When should..

If we must have jargon, let's make it better jargon that actually helps us.

We could all take a leaf out of the Jack Daniels book when it comes to creating an iconic, memorable brand that just keeps giving.

The best pitch questions give you pause for thought. This is the stand out question we've been asked so far in 2020. See if you agree with our answer. Or, give us a better reply if you can!